Posted under Musings & People & Interaction Design

Well lads, they are slick, that’s for sure. NONOBJECT are an American company that pride themselves on creating profound new design experiences which are emotionally compelling and meaningful. NONOBJECT, with its beautiful brand aesthetic and admirable ideals was founded in 2006 by the award-winning teamsters Suncica Lukic, Branko Lukic and Steve Takayama - all impossibly talented in their fields. They have defined NONOBJECT as ‘the space between you and the object’. They are releasing the NONOBJECT book sometime soon. In their own words, ‘It is the first of it’s kind - the first of a new genre of design fiction… By deliberately creating objects that cannot exist - because the material is not yet available, or the business plan, or the manufacturing process, or the infra-structure to support it, or even the human sensibility - it becomes possible to explore the meaning of design at a more profound level and to think more richly about what is and what might be’.
Whatever you make of the design fictions, however you assess their relevance, worth or credibility … they are beautifully rendered and in my opinion, worth a look. Saying that I am a sucker for anything presented using literate design-language, controlled typography, clean images and muted shades of grey …